Technology is everywhere around us. It’s so infectious that you cannot imagine a day in your life without it. With each passing day, something or the other is invented, updated and introduced. People are digitizing their life to be precise.
It’s humans who have invented technology for the betterment of their lives. But standing where we are today, it is very difficult to answer, ‘Are humans controlling technology? Or is technology controlling the humans?’ May it be Robotics or Artificial Intelligence (AI), the progress is such that humans are fearing to lose their jobs. It is very obvious that professionals such as writers, lawyers, and even company CEO have this fear of losing their job to their more ‘efficient’ counterparts (robots or AI).
Concerned? You should be. Worried? You need not be. Today we bring to you the essential skills you will require to hone, in order to compete with the nonliving counterparts! Let’s get into this:
We made the computer. The computer didn’t make us. No matter how quickly a machine can do things, it won’t be able to add that creative touch which you can. Whatever they do, it would be very ‘mechanical.’ So, don’t forget to get creative. This is something machines don’t have.
Perhaps, this skill of humans has given rise to revolution. Man discovered fire, invented the wheel, made computers all out of curiosity. So if you are curious, you are gonna develop the resistance to survive in the tough world ahead. You need to find yourself the ways to compete, develop your standards, and find ways of improving yourself all the times.
This is a skill that makes you communicate with the other people around you in a smarter way. By developing this skill, you can connect with your audience more efficiently and hence, you can market yourself better.
Presence of Mind
As the world progresses, so does competition and with competition comes new challenges. Adapting to those challenges is a big ‘must have’. You should be able to think instantly and get yourself ready to face the challenge and get yourself out of tough situations. Hence, your presence of mind needs to be developed.
Knowledge about New Media
Everyone knows the impact Internet has had in our lives. Why do you think that a newspaper like ‘The Times Of India’ has its e-version? Simple! It’s just that people nowadays are spending most of their time on the internet. More than Print Media and Digital Media, the new media is slowly becoming the most used platform for branding and promotion. It is predicted that in years to come, the internet will be way ahead of print and broadcast medium So having ample knowledge about the New Media is must.
Knowledge of SEO (Search Engine Optimization)
What is the use of a website or content that doesn’t even appear in the first two or three pages of search results? It’s equivalent to being useless. Using the right keywords in your website and its contents is a must. Your content should be SEO friendly and you should see to it that when searched, your brand should appear on top of the search results. This would increase the views of your website and accordingly, boost sales.
Thinking out of the box
How will you feel if you are served the same food at breakfast, lunch, and dinner every day? The food might be delicious though, but it will definitely get boring and will stop affecting your taste buds. It’s the same with branding. If you are using the same strategy again and again, people will get bored and your branding efforts will stumble down. And once you stumble down, your competitors will not let you get up that easily my friend. So, think out of the box or else you will get out of the league!
Very important! The world has been witness to adverse effects that take place when emotions get the better of humans. If you cannot control your emotions, you might get into trouble soon. However, controlling your emotions in no way means to hide them. Rather, it’s just the opposite. You should express your emotions. This is what Emotional Intelligence is, to find the right balance between expressing and controlling one’s emotions. Also being aware of how and what someone is feeling comes under it. You need to develop this professional skill.
These were some of the skills you need to develop in order to exist tomorrow. But as one says, to survive tomorrow, improve today. That is very true. Develop these skills as soon as possible and see yourself taking a huge stride in the long run. All the best!